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ACS appoints Siobhan Casey as Director of Scale Up and Innovation Labs

Fintech executive to lead the growth of ACS’ scaleup hubs

  • Siobhan Casey (nee Hayden) started as Director of Scale Up and Innovation labs on 4 October
  • Her role sees her joining ACS’ Senior Executive team
  • Siobhan brings 20 years’ experience in fintech and FMCG
  • She will be responsible for the growth and commercialisation of ACS Labs

Tuesday 8 October 2019: ACS, the professional association for Australia’s technology sector, today announced Siobhan Casey (nee Hayden) has been appointed Director Scale Up and Innovation Labs.

In her new role Siobhan will oversee the growth and commercialisation of River City Labs in Brisbane, Harbour City Labs in Sydney and Bay City Labs in Melbourne. All three are home to tech scale-ups with the labs also acting as accelerators for small companies delivering innovative technology solutions.

Siobhan, who started the role on Friday 4 October, has been heavily involved in the startup ecosystem and was an inaugural judge in ACS’ RiverPitch television series earlier this year.

With 20 years of specialist knowledge across trends, behaviours, customer patterns and technology within the Finance and Logistics sectors, Siobhan is an industry thought leader, presenting her bold ideas and informed insights in an engaging way across a range of platforms and events.

Prior to joining ACS, Siobhan was a Board Adviser and COO of fintech startup HashChing, Australia’s first online marketplace for customers to access verified mortgage brokers. During her tenure, HashChing successfully settled more than $1 billion worth of home loans.

Before starting at HashChing, Siobhan was the Chief Executive Officer of the Mortgage and Finance Association of Australia (MFAA), the peak industry body for Australian mortgage brokers, and held senior operations roles at Finware and Woolworths Ltd. She is a Director for Running for Premature Babies Foundation (RFPB) and an Education Advisory Board Member for SP Jain, Global School of Management.

Siobhan said of her appointment: “I have always been passionate about customers and small business and I am very excited to be joining the ACS team and I look forward to assisting all the businesses within the Innovation Labs to reach their full potential”.

The ACS Labs network was formed after the acquisition of Brisbane’s River City Labs in September 2018. The east coast network was completed with the launch of the Sydney lab in April this year followed by the Melbourne Docklands lab in July.

Andrew Johnson, ACS Chief Executive Officer, added Siobhan’s appointment is part of ACS’ vision for Australia to be a world leader in technology talent and part of the Labs objective to make tech and innovation Australia’s most important economic contributor and greatest export industry.”

“Siobhan’s combination of corporate and startup experience made her the obvious candidate for the role,” said Johnson. “As ACS Labs grows, and the individual businesses develop, Siobhan’s skillset will be invaluable.”

Siobhan will be based out of ACS’ Sydney office.





Further information

Troy Steer
Director of Corporate Affairs and Public Policy
M – 0417 173 740
E – [email protected]


About ACS

ACS is the professional association for Australia's technology sector. More than 45,000 ACS members work in business, education, government and the community. ACS exists to create the environment and provide the opportunities for members and partners to succeed. ACS strives technology professionals to be recognised as drivers of innovation in our society, relevant across all sectors, and to promote the formulation of effective policies on technology and related matters. Visit for more information.