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DDLS Masterclass - the Art of Business Analysis vs. the Science of Machine Learning and AI

The Art of Business Analysis vs. the Science of Machine Learning and Artificial Intelligence

Registration End Date: Fri, 01 Jun, 09:00 AM

  • where

  • Pan Pacific Perth
    207 Adelaide Terrace
    PERTH WA 6000
  • when

  • Event Start: Fri, 01 Jun, 09:00 AM
    Event Finish: Fri, 01 Jun, 11:45 AM
  • event price

  • -

<img alt="User-added image" src=";oid=00D90000000o5NE&amp;lastMod=1517213218000"></img><br><br>Data Science has been called the sexy profession by Harvard Business Review, and is one of the fastest growing, most sought after professions.  Data Science is advancing through the rapid adoption of Machine Learning and Artificial Intelligence (AI) in everything from mobile phones to large Line-of-Business applications.  Business Analysis (BA) on the other hand has seen more modest growth and is often seen as more of an art than a science.   Are these two professions so different?  Are Business Analysts really going to be pushed out in favour of Data Scientists? <br> <br>This masterclass aims to show:<br>  <ul><li>How Business Analysis is a skill and not a job title</li><li>How Data Scientists can benefit from growing their BA skills</li><li>How BAs can benefit from adopting Machine Learning and AI</li><li>How businesses can benefit from analytical scientists and scientific analysts</li><li>That art and science are both critical for effective decision making</li></ul> This Masterclass will be held prior to the ACS WA State Conference, should you wish to join the Conference please note you must register separately.


 09:00 AM - 09:30 AM  Registration                          
 09:30 AM - 10:30 AM  Commencement                          
 10:30 AM - 10:45 AM  Morning Tea Break                          
 10:45 AM - 11:45 AM  Session resumes & concludes                          

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Susan Webb

Susan Webb

Sue Webb is the Principal Practitioner for Business Analysis for DDLS Australia.  Sue believes that enterprises thrive when they have passionate staff that have the skills and drive to help move a business towards its vision.  Sue’s two greatest passions are from opposites sides of the IT triangle – process and technology, and yet they are very closely related to each other.  They are Business Analysis and Business Intelligence… Having extensive experience and many years of educating others on these subjects, as well as Project Management, IT Service Management and SharePoint, gives Sue a unique perspective on IT.  It allows her to see IT for the business benefits it delivers, and the business problems that it solves.


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207 Adelaide Terrace,PERTH,WA,Australia

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Event Terms and Conditions


  • ACS reserves the right to change the program at any time. Every effort will be made to ensure a program of equivalent standard and members are updated with changes.
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